HUMAN STORY ~ CEO interview

HUMAN STORY ~ CEO interview

Topic
Smilehome News

We are proud to share that our CEO, Sadie Yoshimi Hase, was recently featured in an interview on HUMAN STORY.

The article delves into the inspiring journey behind the founding of SmileHome Inc. and explores her vision for creating a more livable Tokyo.

Read the full interview here:

https://humanstory.jp/hase_yoshimi/ (Japanese)

―― Below is an English translation of the interview ――

CEO, SmileHome Inc.

Yoshimi Hase

“To make Tokyo the world’s most livable city”

Biography

Yoshimi Hase graduated with a Master’s degree in Chinese Studies from San Francisco State University and went on to co-manage a corporate PR production company.

Two years later, she joined a U.S. chemical manufacturing company, where she led marketing efforts across seven Asian countries. Her achievements earned her multiple accolades, including the Marketing Excellence Award and the President’s Award.

In 2015, after leaving the corporate world, she began her career as an independent real estate consultant.

In 2019, Yoshimi founded SmileHome Inc., an IT company where she currently serves as CEO. She is also a proud single mother of one son and one daughter.

How I Began My Current Job

While working as an independent real estate consultant, I noticed how challenging it was for foreigners to find housing in Japan. This inspired me to address the issue.

I also observed how time-consuming and costly it was for real estate businesses to handle foreign customers.

Recognizing that IT could be the key to solving these problems, I ventured into software development—a field in which I had no prior experience.

Rather than becoming a real estate operator myself, I wanted to create solutions that could contribute to society on a larger scale.

What I Value Most in Work

For me, the cornerstone of any endeavor is human relationships.

While social networking services have become the dominant mode of communication, they often fail to convey genuine emotions.

Convenient tools can enhance efficiency, but they cannot replace authentic, face-to-face connections.

I believe that many of life’s challenges can be overcome by prioritizing communication and persistently, honestly expressing your feelings to others.

A Message to Young People

I encourage young people to confront risks and challenges head-on, rather than avoiding them.

Without taking risks, nothing meaningful will happen in life. By embracing challenges, you may encounter difficulties, but standing firm will help you naturally avoid further troubles.

Life is a balance: when bad things happen, think of them as opportunities to shed bad luck and believe that good things are on the horizon.

The key to happiness lies in maintaining a positive outlook and always focusing on the bright side.